Thirty years is a long time to watch technology promises come and go. I've seen the ones that delivered and the ones that didn't. That track record is what I bring to every engagement: pattern recognition, hard-won clarity, and zero tolerance for solutions that look good in a deck but fall apart in the field.
I've led product and technology strategy at some of the most recognizable companies in the world, including Ticketmaster, Warner Bros., and Idealab. I've built teams, launched products, navigated acquisitions, and helped organizations make high-stakes decisions under real pressure, not theoretical pressure.
I came to AI consulting the same way I came to everything else: by doing it first. I've spent the last year building AI-powered workflows, testing tools, and figuring out what actually works for real businesses. That hands-on experience is what separates the advice I give from what you'd get from someone who read about it.
I'm based in Pasadena, CA. I work with a small number of clients at a time, by design. If we work together, you get my full attention.
I don't sell software. I don't take vendor commissions. My only interest is giving you the right answer for your situation.
I work fast. Most clients have a clear direction within the first engagement.
I'm direct. If something isn't going to work, I'll tell you before you spend money on it.